
How do I stop my intranet project from derailing?
What's the number one cause for an intranet project derailing? A business case that doesn't satisfy the many requirements of…
As well as a marketing manager, I’ve been a magazine editor, proofreader, UX writer, strategist, and content analyst - and have written for what feels like almost every industry going. Having crafted content for well over a decade, what I’ve learned about the secret of good copy comes from the late, great Leo Burnett: “Make it simple. Make it memorable. Make it inviting to look at. Make it fun to read."
116 posts by Louise Berry
What's the number one cause for an intranet project derailing? A business case that doesn't satisfy the many requirements of…
Louise Berry
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8 min read
Our employees' mental health should be a chief priority, and the smallest deeds can have the biggest impact....
Louise Berry
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11 min read
Here are some of the ways you can use your company's comms to lift, inspire, and quell the slow-burn of…
Louise Berry
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8 min read
How can we use our internal communications to motivate, inspire and push our workforce onwards and upwards?...
Louise Berry
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7 min read
We talk a lot about the importance of storytelling in internal communications. But what stories are we supposed to be…
Louise Berry
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8 min read
Using these internal comms tips can help you to continue the honing of your communications with your audience and further…
Louise Berry
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7 min read
With organizations everywhere on high alert, can scenario planning minimize risk and equip your teams with the foresight to handle…
Louise Berry
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8 min read
Internal communication experts are swimming against a tide of developing news, crisis comms, and dwindling company morale. In this turbulent…
Louise Berry
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8 min read
Communications is entering a new era. With an audience re-emerging from the high anxiety environment of lockdown, how can storytelling…
Louise Berry
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7 min read
As we get back to normal, we look at how internal communications can provide the right approach in supporting our…
Louise Berry
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9 min read
How is your company addressing diversity and inclusion in 2020? With job seeker searches for the term “diversity” rising every…
Louise Berry
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9 min read
Sometimes, you just need to help leaders understand the value of your organization's platform. But do it well and their…
Louise Berry
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8 min read
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